Stop Sleepwalking Through Your Morning Routine

The survey found that after an enjoyable shower experience:

• 69% of women feel relaxed
• 56% of women feel prepared for the day
• 52% of women feel happy
• 50% of women feel attractive

A Little Escape That’s Worth Every Minute. According to the survey by Herbal Essence, more than half of American women (54%) admitted that being stressed out is the number one reason they are likely to spend more time in the shower than usual over other instances such as a girl’s night out, vacation, or before going to work. Plus, women are willing to do what it takes to sneak in some more time under water with 59% running late at least once per week because they spent too much time in the shower.

The Perfect Recipe to Rock Your Routine: Most American women agree that the following three factors make for a more enjoyable shower experience:

• 70% want to adjust the water temperature
• 68% want to take their time
• 68% want to use products that make them smell and feel great

Other Fun Facts:

• Morning Spritz vs. Morning Snack: 65% of American women think skipping a shower would have a worse impact on their day than skipping breakfast
• Treat Yourself: A nice hot shower is almost always welcome but with certain luxuries, it can be a real treat. 71% of women find a specialty showerhead to be the most desirable shower luxury followed by mood lighting (15%)
• Time Out: American women spend an average of 19 minutes in the shower each morning